Online Marketing
Manual SEO Services
A five-step SEO process
With every website we manually review, we go through a five-step process:
- What are the business objectives?
- What is the current online status?
- What needs to change?
- What is the most effective and efficient way to make the changes and achieve the objectives?
- Let’s do it!
White hat optimisation strategy
We don’t try to fool the search engines and we certainly don’t ’spam’ them with keywords. To our knowledge, everything we do is ‘white hat’. We avoid automation of the SEO process wherever possible.
The SEO tools we use
We use a bundle of web-based and desktop tools to optimise a website.
The tools are often freely available. Some of them are simple to use, others are more complex. They give us most of the information we need to make a positive impact on a website’s search engine listings.
- Xenu Link Sleuth
- Google Analytics
- Domain Tools
- Google Search
- Firefox and Toolbar
- SEOBook Keyword Tools
Remember, no amount of data will help, if you don’t know how to read and apply it.
Sample SEO Work
A few websites we’ve optimised, with the caveat that in some cases the client may have vetoed some suggestions we’ve made. That’s their choice…and we’ve done ‘workarounds’ wherever possible.
- Precision Timing – watchmaker and repairer of vintage timepieces in Melbourne
- Biffi Luce Austalia – Italian lighting wholesaler based in Sydney
- Melbourne Showcase Jewellers – a single page directory of Showcase jewellers in and around Melbourne
- Evermore Photographics – and Adelaide photographer specialising in wedding packages
We can improve your website
We can help you attract more, relevant, traffic to your website.
Clients can implement our recommendations and manage their own SEO strategy (with a little bit of help from us), or we can do it for them.
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