When you've mastered the art of attracting website visitors and converting them into paying customers, the final step is to design and implement a process that fits into your existing business systems.
Until this point, the online sales process would appear seamless to the customer, but probably a nightmare for you.
Streamlining will cut management and fulfillment costs and give you back your life.
Idea starters for automating your online sales
In the right context, you might cut your administration costs by:
- Providing answers to common questions on your website to cut down on the number of phone or email enquiries;
- Filtering out tyre kickers with a well-designed online form;
- Using a third party to pick and pack your orders; or
- Reducing 'first meeting' durations by asking potential clients to complete an online form at the time of booking an appointment.